From Sign-Up to Live Commerce
Connect TikTok Shop and Whatnot, manage inventory and orders, hire moderators, and organize your team — all in one platform built for live sellers.
Your workflow
Six Steps to Run Your Marketplace
Everything flows from account setup through Launch Pad, selling on both platforms, moderation, and team organization.
Create Your Seller Account
Sign up in minutes with email or Google. Your workspace is ready instantly — no credit card required to explore.
Open Launch Pad & Connect Platforms
Connect TikTok Shop and Whatnot from one place. Launch Pad is your hub to link accounts, verify access, and switch between marketplaces.
Manage Inventory Across Channels
Sync and manage products for TikTok and Whatnot. Track stock, variants, and listings so you never oversell during live shows.
Handle Orders in One Dashboard
View orders, process fulfillments, and use order management tools built for live commerce — whether you sell on TikTok, Whatnot, or both.
Hire Professional Moderators
Browse the moderator marketplace, book verified mods for your streams, and keep chat safe while you focus on selling.
Organize Your Team
Invite staff, assign roles, run payroll, and coordinate from Organization — built for sellers scaling with a team.
Sell on TikTok & Whatnot
Switch hubs inside your dashboard — each platform gets the tools you need for inventory, orders, and live selling.
- Inventory & orders
- Publish & fulfillment
- Analytics
- Live selling tools
- Inventory & auctions
- Order management
- Whatnot Show
- Staff listings
Why sellers choose Seller Hub
Run TikTok Shop and Whatnot without juggling separate tools.
Inventory, orders, and streams designed for how you actually sell live.
Professional moderators protect your community during high-traffic shows.
Staff, roles, chat, and payroll when your business outgrows solo selling.
Go live with backup
When chat moves fast, hire verified moderators from our marketplace. They handle spam, questions, and rule-breakers while you run the show and close sales.
Browse moderatorsReady to get started?
Create your account, open Launch Pad, and connect TikTok Shop or Whatnot today.